SNV/RBC – Biashara Pawa under IYBA-SEED
Nakuru Box is working in partnership with Responsible Business Consulting (RBC) under the SNV Netherlands Development Organisation’s Biashara Pawa initiative, a bold and creative media intervention launched through the IYBA-SEED (Investing in Young Businesses in Africa – Strengthening Entrepreneurial Ecosystem Development) program.
Biashara Pawa seeks to amplify the voices and visibility of women entrepreneurs, particularly in sectors where they have traditionally been underrepresented. The initiative is anchored in collaboration with Business Associations and Ecosystem Support Organizations (ESOs) in Nakuru, Uasin Gishu, and Kisumu counties.
Nakuru Box plays a key role in profiling and amplifying the stories of successful women role models through videos, interviews, blogs, and public storytelling. The initiative involve aggregating and sharing these success stories across digital platforms, traditional media, and live events—creating inspiration and driving public discourse around inclusive entrepreneurship.
Creative, localized, and context-aware media strategies will be deployed to spark broader engagement and encourage greater participation of women and youth in enterprise.